maersk cuts fuel costs by 30%

by slowing down.  by cutting their top cruising speed in half and not pandering to the rush, rush, rush of the world’s market.  also mentioned in the nytimes article is the ability for planes to do the same, cut could back their speed by 10% to reduce emissions which would only add five or so minutes on a flight from nyc to boston…perhaps all of the world’s rushing will help to highlight the need to slow, just as bush’s time in office helped show the importance of not destroying the environment


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